Target Launches First Denim Take Back Event With 20% Discount Offer

Denim has been gaining more popularity recently, and now Target has jumped on the trend.

From Aug. 4-10, Target will host its inaugural Denim Take Back Event, allowing customers to recycle up to five used denim items per visit in-store and receive a 20% discount on new denim purchases through their Target Circle membership.

This initiative aims to promote sustainability by diverting outgrown or worn denim from landfills and offering savings on new denim apparel, just in time for back-to-school and college shopping.

“Our new Denim Take Back Event is an easy way for families to give their used denim a new life. With back-to-school and college shopping top of mind for families, we’re offering this 20% off Target Circle deal to make it even more affordable for our guests to refresh their denim wardrobes, while also doing our part to reduce waste and keep used denim out of landfills.”

Gena Fox, Target’s senior vice president of merchandising for apparel and accessories, via Target

Participants can drop off any brand or condition of denim in designated bins at Target stores and get a promo code for 20% off their entire denim purchase. Consumers can shop for new denim both in-store and online, with additional conveniences like Drive Up, Order Pickup, and same-day delivery options. Target Circle members can enjoy an extra 5% off their purchase, further enhancing the event’s value.

In another bold move, effective July 15, 2024, Target no longer accepts personal checks as a payment method. The company cites the sharp decline in check usage — falling from 7% of transactions in 2020 to just 3% in 2023 — as the primary reason for this change. This move aligns with broader trends observed by the Federal Reserve and addresses concerns about fraud and errors associated with personal checks. Despite the discontinuation of checks, Target continues to offer various other payment options, including cash, debit and credit cards, digital wallets, and Target Circle cards. The decision reflects the growing shift away from checks in favor of more secure and efficient payment methods.