Social Media and Email Top Lists for Higher Marketing Spend in 2012
December 27, 2011
Results of a recent StrongMail survey, conducted by Zoomerang, show 60 percent of marketers planning to increase email marketing budgets, 55 percent increasing their social media spend, and 37 percent upping their mobile/search budgets (tied).
Recent News
Delta Seeks Outage Damages From Microsoft, CrowdStrike
The airline plans to sue both Microsoft and CrowdStrike for damages.
Sprouts Shares Positive Q2 Financial Results
Sprouts Farmers Market, Inc. reported robust second-quarter results ending on June 30, 2024.
Johnnie Walker Maker, Diageo, Posts Largest Sales Drop Since the Pandemic
As inflation and high interest rates force many to find ways to cut spending, it appears alcohol is also losing its buzz.
IKEA Focuses on Sleepeasy With New Pop-Up Event
IKEA U.S. is making new strides in the furniture retail market by launching The IKEA Sleepeasy, an immersive pop-up event that will take place in New York in August.