Feature profiles about the retail leaders in our network
BrainTrust

Kristin Shane

EVP Chief Merchandising and Marketing Officer
The Guitar Center

Biography

Kristin is a recognized transformational merchandising and marketing leader with proven success in developing and implementing effective strategies across diverse businesses and operational challenges at retail. She is known for developing high performing teams, and breaking industry norms to drive significant results. Kristin has demonstrated skill in leading P&L omni-channel operations domestically and internationally. She has boardroom experience for both private and public companies.